Three weeks, a fixed price, and the performance written into the agreement.
I studied computer science at PDEU, then took a master's at the University of Waterloo. Before law firm sites I built software in internships, in a job, and on my own. You get me on the call, in the build, and on the day the form breaks — there is no account manager in between.
Book a callPeople who leave your site don't tell you why. These are the measured reasons, from a teardown of eight law firm sites built by marketing agencies.
Someone gets your name from a friend and looks you up on their phone before ringing. If that check goes badly they don't tell you — they just don't ring.
That is the whole problem. Most small firms have a conversion problem, not a traffic problem, and it is invisible: the people who leave never contact you, so nothing reports it.
I can't promise rankings or new cases. Nobody honest can. What I can fix is the gap between finding you and calling you.
I pulled apart eight law firm sites built by legal marketing agencies and measured them. Four take over six seconds to load on a phone. One took thirty-four.
Each item answers one of the measured findings above and states what it changes.
The speed is written into the agreement: largest content painted under 2.0 seconds on 4G and a Lighthouse mobile score of 90 or better, measured on your delivered site at handover, on the hosting named in the agreement. Your phone number sits in a bar that does not scroll away on a phone.
The intake form asks for the county or ZIP and the type of matter before the call rather than on it. It is a required field, not automated vetting, and it cuts those enquiries rather than removing them. On a site I deliver, every send is emailed to you.
A page per attorney and a page per practice area, each at its own address, so a referrer can send a link to a person rather than to a company.
One site where every claim on this page is published and checkable, including the page that fails its target.
Whitaker & Hollis is a fictional firm. I built it so there would be one law firm website I could publish every number on — which no paying client would ever let me do. Everything else is real: real code, real hosting, real measurements.
Every claim on this page is checkable there. The case study publishes four page loads — 1,804ms on the homepage and 2,540ms on the contact page, which misses the 2.0-second target and is published anyway.
Or open the site itself and run Lighthouse at it — it's live, and on this domain.
Full scope, exclusions, and terms. I take one build at a time.
This list is here because unsaid scope is what turns a three-week project into a four-month one. Any of it can be added to the scope — we'd settle that on the call, before anything starts.
Firm Site
$2,500
Solo and small practices
Firm Site Plus
$3,900
Multi-attorney firms
Site Care
$195 /month
Optional. First month included.
More attorneys or more practice areas than a card lists? Extra bio pages are $150 each and extra practice-area pages are $175 each, counted against your real numbers and quoted before we start.
50% deposit to book your slot, 50% on approval before launch. The clock starts when your content arrives, not when the deposit clears — waiting on photos and bios is the single most common reason these projects run long. Two rounds of revisions at design stage, one after build. You own everything — design, code, domain, content — on final payment. No lock-in.
Nothing starts until the whole scope is in writing and you've agreed to it. The three weeks then start when your content arrives — waiting on photos and bios is what makes these projects run long.
Twenty minutes. I'll have already looked at your current site and I'll tell you specifically what's costing you — including when the honest answer is that your site is fine and you don't need me. You leave with the scope, the page count and the timeline in writing.
You approve a design before a single page gets built. Two rounds of changes at this stage, because finding out the direction is wrong on a mockup in week one is far cheaper than finding out on a finished site in week three.
I build it, test the form on real devices, run the performance numbers, and walk you through editing it yourself. Thirty days of bug fixes after launch at no charge.
Including the ones where the honest answer costs me the sale.
You can absolutely use one, and for some firms that's the right call. The two things that usually break are speed on mobile and the intake form quietly failing — which you'd only find out about from the clients you never heard from. If you want to run it yourself, I'd rather tell you that than sell you something you don't need.
They will, and for some firms that's the right call. What you don't get for it is a performance number written into the agreement, disclaimer placements that match bar advertising rules, and someone answering within a day when the form breaks the week you're in trial. If the cheapest option is genuinely what the budget allows, take it — that's a real answer, not a negotiating move.
Not as an ongoing service. I build the on-page foundation — structure, speed, schema, Search Console — which is genuinely most of what a small firm needs. Ongoing SEO is a different discipline, and anyone selling you both is usually good at one.
No, and be careful with anyone who does. I can guarantee the people who already found you don't bounce off a slow site. What happens after they call is your job.
Two rounds of revisions at design stage, before any build happens. If the direction is wrong we find out in week one on a mockup, not in week three on a finished site.
The site is yours — design, code, domain, content. I hand off the files and help you move to your own hosting. Nothing is held hostage, and there's no page builder licence to keep renewing to keep your own pages editable.
Yes — white-labelled, fixed turnaround, and I never touch your client relationship. If you're an agency with law firm clients and no one to build for them, here are the terms.
No. I build in the standard disclaimer placements — footer disclaimer, prior-results notice on testimonials, no-attorney-client-relationship notice on intake forms — but you review the final copy against your jurisdiction's advertising rules. I build the site; I'm not qualified to certify it against your bar's requirements, and you wouldn't want me to be.
That's genuinely all I need to start. Twenty minutes, and I'll have already read your site — I come to the call with specifics rather than a script.
And if it turns out you don't need a rebuild, I'll say so. That happens often enough that it's worth putting on the page.
There is one slot, and a deposit books it. I don't run two projects at once. If your content hasn't arrived within 30 days of that deposit, the project pauses and goes back in the queue — the deposit stays good for six months.
Prefer to just book?
cal.com/preetpatel25
Or reach me directly:
preet@sovaweb.co
I'll look at your site and reply within one business day with specifics, not a template.
